SEO Consultant

Hire An Expert

If you need help with search engine optimization, you’ve found your guy Aaron Rains. SEO is something that every business and website should be thinking about. SEO is basically a set of rules and guidelines that can be followed for website and blog owners to optimize their websites for search engines that ultimately helps them rank higher on search engines.

Quality Website

SEO also helps increase website quality by making them faster, easier to navigate, and more user friendly. Search engine optimization is more important than ever because of the vast amount of competing websites and blogs online. Set your business up for success with someone on your team who knows the principles of SEO and understands the potential it creates for every business.

ROI Investment

As an independent SEO expert, I’ve been helping  businesses rank higher on search engines for over ten years. It’s no secret that ranking on the first page of Google will bring increased revenue to your company. Because of my experience and knowledge, I can help you identify Google algorithmic penalties and help you narrow down some of the technical SEO basics that will boost your company’s ROI (return on investment).

SEO Consulting Service

Search Engine & Social Media Optimization Experts

When it comes to SEO, don’t waste your time looking for a quick fix. SEO is an ongoing process and Google, the leading search engine, ranks websites that follow best practices and follow their specific guidelines. If you don’t know where your business stands when it comes to search engine optimization or how to follow best practices with digital marketing, contact ME today and let’s set up a free initial consultation. We can discuss your project needs, set up goals for your business, and develop some content marketing strategies that are appropriate for your company.

 

Set up clients with every local directory and other Google trusted stores to add local credibility and make sure that you rank highest when people in your area make specific searches. This includes product and customer reviews. At this time, I will highly recommend mozlocal.com, a tool I use with nearly every client.

A site audit is so necessary to give us an accurate assessment of what needs correcting on your site. This usually becomes a checklist of things to fix, as a site audit looks at website configuration, overall navigation, existing backlinks, broken links, and more. This is a good place to start to analyze any technical issues your site may have.

Depending on what your goals and strategies are, I can even guide you on how to use Google AdWords and Facebook to drive sales and traffic to your website or blog. This is an add-on service, but it is something that comes up in SEO conversations often, so let me know if you have any questions.

On-Page SEO

Together we will also sit down and analyze each page and make the necessary changes to help increase your rankings. From site layout to content placement, I will make recommendations on all main landing pages. I will make sure all titles, meta descriptions, internal links, and any other page issues are addressed at this time.

Social Media Coaching

Many people don’t realize that social media marketing plays a significant role in SEO. I will give you tips on how to effectively use Facebook, Google+, Pinterest, Twitter, and other social media channels so that you feel more prepared on what to post on each social platform.

Google Maps Optimization is an important part of any successful local marketing strategy. Each year map search are increasingly and being visible is important getting more traffic to your website.  

Keyword Research

Keyword research is important because not only does it give us an idea of what we want to rank for, but it also gives us an idea of what your competition is trying to rank for as well. I keep your competition and clients in mind when researching and come up with keywords that fit your website based on keyword volume.

Link Building & Content

Though white-hat link building can take a month to years to master, the process of building a strong link profile with relevant bloggers, customers, and even similar businesses is super important. High-quality links and outside sources will help you reach your goals, and I have spent years building a reputation doing just that.

Online Coaching

Online coaching is a cost-effective way to learn about SEO. Save time and money executing your SEO strategy. Weekly meeting is done via share screen we go through the basic to technical issues. 

Client Testimonial

Hiring an SEO Consultant "Important Question To Ask" 

Tactics and strategies they see working

Question: What are a few of the tactics and strategies you've seen working well lately for a site such as mine?

  • Why you ask it: You want to ask this question because you want to make sure you hire a consultant who has expertise in your industry. Not to mention working on a website that has thousands of pages. There are many ways to execute strategies that will increase rankings but make sure they practice Google guidelines and take in consideration how Google's use BERT to adjust rankings

Reporting if the job is successful, and understanding

Question:  How often do you report on the job you're doing, and how do I know if it's successful?

  • SEO reporting is not as complicated. You want to make sure you start with a baseline. How much traffic are you currently getting, How many keywords are currently ranking on the website, and overall keyword rankings? In my past experience, set a 3-month Goal based on these metrics. SEO will change from week to week so monthly reporting is vital but be open to allocating resources to the opportunity that may appear each month that will bring cash to the bottom line. 

Link building approach

  • Why do you ask it? Link building can make or break your SEO strategies. Google still puts a lot of importance on backlinks but they continue to enforce their guidelines. There are a lot of link schemes and blog networks you want to stay away from. The days of getting dozen of links each month are gone. Work on the quality of links and focus on creating real partnerships with the local community and experts in your online industry. Follow Google's rules and make sure to use the No-Follow attribute for paid or advertising links. 

Length projects

  • Start with a 3 month SEO Strategy. Normally in my experience, the first month is fixing technical issues and planning. Once you execute new content and start backlink it takes a month or even longer to see new keywords and increase of rankings. Meet weekly and review positive and negative changes. Be aware that Google updates the algorithm weekly so you will see fluctuation. 3 months is a good amount of time to analyze your progress. 

Working with competitors

  • Most SEO will tell you if they are working with Compeitors in your space, "this is up to your discretion whether to work with them."  To be honest you want to work with an SEO Consultant who has worked in your space and understands the type of content and strategies to rank in your queries. 

Who you will talk with on a regular basis

  • You want to make sure you have direct contact with your hirer. I personally prefer a weekly meeting, project manager board "Trello", skype or slack channel to help communicate. When communication breaks down work does not get done. SEO can be active as it can change daily so be able to communicate what is happening with ranking or taking advantage of what is happening in the world can impact SEO. 

Cost expectations
SEO is ongoing and you should not invest in a consultant if you can't afford it. Don't hirer if you need a fast fix unless you need an SEO Audit but more than often it won't save your website. Investing SEO services as a plan to increase free traffic for the future of your online business.